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    <title>The Dovetail Blog</title>
    <link>http://www.dovetailinternet.com/Blog/</link>
    <description>Thoughts and Ruminations by Team Dovetail</description>
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    <copyright>Dovetail Internet Technologies, LLC</copyright>
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      <dc:creator>Michael J. Villa</dc:creator>
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        <p>
Yesterday, August 23rd was a difficult day for Dovetail, but even more so for our
valued hosting clients. We discovered early in the day that our primary Internet router
was not responding to network traffic. This resulted in our web traffic failing to
be served to the Internet, causing a wide-spread outage. 
</p>
        <p>
Ultimately, we were able to determine that the router was overloaded by traffic caused
by a single, compromised host. Once that host was disabled we were able to restore
traffic to all unaffected hosts starting at 6:15 pm. It is important to note that
at no time was the affected host able to propagate itself within our network. This
is due to the advanced segmentation of our network designed to mitigate against such
a risk. 
</p>
        <p>
Compounding the issues, the nature of this incident presented to us many symptoms
simultaneously. It was only by the systematic troubleshooting of each symptom (and
implementing each solution in turn) that we were able to discover the true root of
the problem and restore service.
</p>
        <p>
We very much appreciate our customers, and we do not take for granted the trust that
we had earned over the years. We also understand the seriousness of this situation. 
</p>
        <p>
We did not have access to some of the communication tools we have come to rely on
during service interruptions, and have found that there is room for improvement. To
that end we are reviewing better ways to communicate to our customers in the future,
and will begin implementing them immediately.  
</p>
        <p>
We are taking this incident very seriously, and hope that we will enjoy your trust,
not through any statements or promises, but through our actions and continued quality
of service.
</p>
        <p>
Sincerely, 
</p>
        <p>
Michael Villa 
<br />
CEO and Founder
</p>
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      </body>
      <title>Our Response to Monday's Web Hosting Outage</title>
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      <pubDate>Tue, 24 Aug 2010 08:15:00 GMT</pubDate>
      <description>&lt;p&gt;
Yesterday, August 23rd was a difficult day for Dovetail, but even more so for our
valued hosting clients. We discovered early in the day that our primary Internet router
was not responding to network traffic. This resulted in our web traffic failing to
be served to the Internet, causing a wide-spread outage. 
&lt;/p&gt;
&lt;p&gt;
Ultimately, we were able to determine that the router was overloaded by traffic caused
by a single, compromised host. Once that host was disabled we were able to restore
traffic to all unaffected hosts starting at 6:15 pm. It is important to note that
at no time was the affected host able to propagate itself within our network. This
is due to the advanced segmentation of our network designed to mitigate against such
a risk. 
&lt;/p&gt;
&lt;p&gt;
Compounding the issues, the nature of this incident presented to us many symptoms
simultaneously. It was only by the systematic troubleshooting of each symptom (and
implementing each solution in turn) that we were able to discover the true root of
the problem and restore service.
&lt;/p&gt;
&lt;p&gt;
We very much appreciate our customers, and we do not take for granted the trust that
we had earned over the years. We also understand the seriousness of this situation. 
&lt;/p&gt;
&lt;p&gt;
We did not have access to some of the communication tools we have come to rely on
during service interruptions, and have found that there is room for improvement. To
that end we are reviewing better ways to communicate to our customers in the future,
and will begin implementing them immediately.&amp;nbsp; 
&lt;/p&gt;
&lt;p&gt;
We are taking this incident very seriously, and hope that we will enjoy your trust,
not through any statements or promises, but through our actions and continued quality
of service.
&lt;/p&gt;
&lt;p&gt;
Sincerely, 
&lt;/p&gt;
&lt;p&gt;
Michael Villa 
&lt;br&gt;
CEO and Founder
&lt;/p&gt;
&lt;img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=65b001e6-7a32-4b15-857d-8727591a4e80" /&gt;</description>
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      <category>Happenings;Hosting;Michael Villa</category>
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        <p>
          <b>RESOLUTION: 11:00am</b> - Our upstream provider has indicated that the temporary
repair was not necessary and that the routing issue which was affecting not only Dovetail
but Charter Communications, Comcast and other large ISPs with peering locations in
Boston has resolved itself. Thank you for your patience with this matter. 
</p>
        <p>
          <b>UPDATE: 9:40am</b> - Our upstream provider has disabled their COGENT link as a
temporary repair. Web sites hosted with Dovetail which were unavailable should begin
to be visible again as this routing change is distributed through out the Internet.
Once a permanent fix in in place, we will provide further information. 
</p>
        <p>
          <b>UPDATE: 9:15am</b> - A routing issue has been discovered with COGENT which may
be impacting Internet service through out the area. We are continuing to work with
out upstream providers to resolve this issue. 
</p>
        <p>
          <b>INITIAL REPORT: 8:30am</b> Several customers are reporting possible upstream Internet
issues which may be impacting web hosting for some locations.
</p>
        <p>
We are currently aware of the issue. It appears to be upstream from Dovetail's main
hosting facility and we are working with our upstream providers to resolve the issue. 
</p>
        <p>
Thank you for your patience. We will provide further information as it become available.
</p>
        <img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=a5414d2d-f179-4c09-9b3c-618f3514f29b" />
      </body>
      <title>[RESOLVED] Sporadic Internet Issues</title>
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      <link>http://www.dovetailinternet.com/Blog/2010/06/09/RESOLVED+Sporadic+Internet+Issues.aspx</link>
      <pubDate>Wed, 09 Jun 2010 13:06:25 GMT</pubDate>
      <description>&lt;p&gt;
&lt;b&gt;RESOLUTION: 11:00am&lt;/b&gt; - Our upstream provider has indicated that the temporary
repair was not necessary and that the routing issue which was affecting not only Dovetail
but Charter Communications, Comcast and other large ISPs with peering locations in
Boston has resolved itself. Thank you for your patience with this matter. 
&lt;/p&gt;
&lt;p&gt;
&lt;b&gt;UPDATE: 9:40am&lt;/b&gt; - Our upstream provider has disabled their COGENT link as a
temporary repair. Web sites hosted with Dovetail which were unavailable should begin
to be visible again as this routing change is distributed through out the Internet.
Once a permanent fix in in place, we will provide further information. 
&lt;/p&gt;
&lt;p&gt;
&lt;b&gt;UPDATE: 9:15am&lt;/b&gt; - A routing issue has been discovered with COGENT which may
be impacting Internet service through out the area. We are continuing to work with
out upstream providers to resolve this issue. 
&lt;/p&gt;
&lt;p&gt;
&lt;b&gt;INITIAL REPORT: 8:30am&lt;/b&gt; Several customers are reporting possible upstream Internet
issues which may be impacting web hosting for some locations.
&lt;/p&gt;
&lt;p&gt;
We are currently aware of the issue. It appears to be upstream from Dovetail's main
hosting facility and we are working with our upstream providers to resolve the issue. 
&lt;/p&gt;
&lt;p&gt;
Thank you for your patience. We will provide further information as it become available.
&lt;/p&gt;
&lt;img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=a5414d2d-f179-4c09-9b3c-618f3514f29b" /&gt;</description>
      <comments>http://www.dovetailinternet.com/Blog/CommentView,guid,a5414d2d-f179-4c09-9b3c-618f3514f29b.aspx</comments>
      <category>Hosting</category>
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      <dc:creator>Michael J. Villa</dc:creator>
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      <slash:comments>2</slash:comments>
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        <p>
Last Friday we jumped in to the fray and purchased several iPads from Apple. (<a href="http://content.usatoday.com/communities/technologylive/post/2010/05/apple-sells-one-million-ipads/1?csp=usat.me" target="_blank">We’d
actually like to think that we purchased the one-millionth iPad</a>, but probably
not). 
</p>
        <p>
We handed out the devices and charged the team to do two things:
</p>
        <p>
1. Integrate them into the day to day tasks here at Dovetail -- to find new ways to
solve old problems -- to be more productive and to explore.
</p>
        <p>
2. To innovate -- to use the experience to think about the web differently than we
do today -- to discover ways to build upon the iPad as a framework for how our web
will evolve and how we can revolutionize the work we do for our clients.
</p>
        <p>
So with that, some bleary-eyed folks walked in this morning, and while we as we met
around the conference table with a cup of coffee we were all intrigued about sharing
and hearing the experiences of the last 48 hours as unapologetic Apple junkies.
</p>
        <p>
I’m not sure what this experiment will yield, but I do know that such an exercise
is a worthy investment for Dovetail to find out. 
</p>
        <p>
Time will tell and we shall see, and I’ll be posting throughout right here, so check
back.
</p>
        <p>
Do you have an iPad? Do you want one? Are you trying to figure out why anyone would?
and Share your thoughts. 
</p>
        <p>
-- Mike
</p>
        <img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=34a5e2e9-9301-4649-be81-104e1b9b2f74" />
      </body>
      <title>Jumping in on Apple&amp;rsquo;s iPad</title>
      <guid isPermaLink="false">http://www.dovetailinternet.com/Blog/PermaLink,guid,34a5e2e9-9301-4649-be81-104e1b9b2f74.aspx</guid>
      <link>http://www.dovetailinternet.com/Blog/2010/05/03/Jumping+In+On+Applersquos+IPad.aspx</link>
      <pubDate>Mon, 03 May 2010 20:53:39 GMT</pubDate>
      <description>&lt;p&gt;
Last Friday we jumped in to the fray and purchased several iPads from Apple. (&lt;a href="http://content.usatoday.com/communities/technologylive/post/2010/05/apple-sells-one-million-ipads/1?csp=usat.me" target=_blank&gt;We’d
actually like to think that we purchased the one-millionth iPad&lt;/a&gt;, but probably
not). 
&lt;/p&gt;
&lt;p&gt;
We handed out the devices and charged the team to do two things:
&lt;/p&gt;
&lt;p&gt;
1. Integrate them into the day to day tasks here at Dovetail -- to find new ways to
solve old problems -- to be more productive and to explore.
&lt;/p&gt;
&lt;p&gt;
2. To innovate -- to use the experience to think about the web differently than we
do today -- to discover ways to build upon the iPad as a framework for how our web
will evolve and how we can revolutionize the work we do for our clients.
&lt;/p&gt;
&lt;p&gt;
So with that, some bleary-eyed folks walked in this morning, and while we as we met
around the conference table with a cup of coffee we were all intrigued about sharing
and hearing the experiences of the last 48 hours as unapologetic Apple junkies.
&lt;/p&gt;
&lt;p&gt;
I’m not sure what this experiment will yield, but I do know that such an exercise
is a worthy investment for Dovetail to find out. 
&lt;/p&gt;
&lt;p&gt;
Time will tell and we shall see, and I’ll be posting throughout right here, so check
back.
&lt;/p&gt;
&lt;p&gt;
Do you have an iPad? Do you want one? Are you trying to figure out why anyone would?
and Share your thoughts. 
&lt;/p&gt;
&lt;p&gt;
-- Mike
&lt;/p&gt;
&lt;img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=34a5e2e9-9301-4649-be81-104e1b9b2f74" /&gt;</description>
      <comments>http://www.dovetailinternet.com/Blog/CommentView,guid,34a5e2e9-9301-4649-be81-104e1b9b2f74.aspx</comments>
      <category>Happenings;Michael Villa</category>
    </item>
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      <dc:creator>Michael J. Villa</dc:creator>
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        <p>
We continue to get more requests about the Regulation E opt-in process on our banking
customer websites. To get up to speed, you can read my <a href="http://www.dovetailinternet.com/Blog/2010/04/23/Optin+For+Regulation+E+Recommendations+For+Online+Consent+On+Your+Banking+Website.aspx">first
post last week</a> on recommendations and the <a href="http://www.dovetailinternet.com/Blog/2010/04/27/Regulation+E+Recommendations+Revisited.aspx">second
one this week</a> “in English.”
</p>
        <p>
Since then, we’ve prepared a sample page on the Dovetail site that provides an example
of the combined technologies for a possible form. To check it out, just follow the
link to the <a href="https://www.dovetailinternet.com/REG-E-OPT-IN-SAMPLE" target="_blank">Regulation
E Overdraft Opt-in Form Sample</a>.
</p>
        <p>
-- Mike
</p>
        <img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=eab082e1-bacb-4e70-8f7b-166050d1fbb7" />
      </body>
      <title>More on Regulation E: A Sample Opt-in Form</title>
      <guid isPermaLink="false">http://www.dovetailinternet.com/Blog/PermaLink,guid,eab082e1-bacb-4e70-8f7b-166050d1fbb7.aspx</guid>
      <link>http://www.dovetailinternet.com/Blog/2010/04/29/More+On+Regulation+E+A+Sample+Optin+Form.aspx</link>
      <pubDate>Thu, 29 Apr 2010 18:49:00 GMT</pubDate>
      <description>&lt;p&gt;
We continue to get more requests about the Regulation E opt-in process on our banking
customer websites. To get up to speed, you can read my &lt;a href="http://www.dovetailinternet.com/Blog/2010/04/23/Optin+For+Regulation+E+Recommendations+For+Online+Consent+On+Your+Banking+Website.aspx"&gt;first
post last week&lt;/a&gt; on recommendations and the &lt;a href="http://www.dovetailinternet.com/Blog/2010/04/27/Regulation+E+Recommendations+Revisited.aspx"&gt;second
one this week&lt;/a&gt; “in English.”
&lt;/p&gt;
&lt;p&gt;
Since then, we’ve prepared a sample page on the Dovetail site that provides an example
of the combined technologies for a possible form. To check it out, just follow the
link to the &lt;a href="https://www.dovetailinternet.com/REG-E-OPT-IN-SAMPLE" target="_blank"&gt;Regulation
E Overdraft Opt-in Form Sample&lt;/a&gt;.
&lt;/p&gt;
&lt;p&gt;
-- Mike
&lt;/p&gt;
&lt;img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=eab082e1-bacb-4e70-8f7b-166050d1fbb7" /&gt;</description>
      <comments>http://www.dovetailinternet.com/Blog/CommentView,guid,eab082e1-bacb-4e70-8f7b-166050d1fbb7.aspx</comments>
      <category>Happenings;Michael Villa</category>
    </item>
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      <dc:creator>Michael J. Villa</dc:creator>
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        <p>
I’ve received quite a bit of feedback on my post from last week on <a href="http://www.dovetailinternet.com/Blog/2010/04/23/Optin+For+Regulation+E+Recommendations+For+Online+Consent+On+Your+Banking+Website.aspx" target="_blank">recommendations
for implementing a Regulation E opt-in form on your banking website</a>. My favorite
though was a request to see if I could re-write it in “English.” 
</p>
        <p>
I am certainly guilty of sometimes talking a bit too technically on such things, so
with a bit of a mea culpa, let’s see if I can explain how the recommended scenario
would actually work. And if I feel I have to get technical I’ll footnote it and put
it in a “Techie Note” at the end of the post, so feel free to glaze over those if
need be.
</p>
        <a name="top">
        </a>
        <ol>
          <li>
Create an online version of your opt-in form as a new web page. 
<br />
  
</li>
          <li>
Include all the appropriate verbiage recommended along with your overdraft fee disclosures
as required along with fields where the visitor can enter their name, account number,
date and opt-in or opt-out selection. 
<br />
  
</li>
          <li>
Once a user completes the form, they will click a button to send the request. The
contents of the request as entered by the user needs to then be sent securely to the
bank. The best way to do this is to send all submissions as a secure email to a designee
at the bank or credit union. [<a href="#1">1</a>]  
<br /><br /><strong>NEVER SEND THE FORM INFORMATION VIA UNENCRYPTED EMAIL.</strong>  
<br />
  
</li>
          <li>
To maximize effectiveness of the online form, and minimize customer support needs,
you will want to make the form easy to find and freely accessible to anyone. This
will mean that you will need to properly authenticate all requests to validate them
as true. [<a href="#2">2</a>]<em><br /></em>  
</li>
          <li>
Next, you will want to work with your web host provider to set the new form to only
operate when visited by users with an HTTPS address. This will ensure that any contents
submitted are encrypted at the same high standards as your online banking applications.
[<a href="#3">3</a>]  
<br />
  
</li>
          <li>
Now, add the page into your website’s navigation so that it can be found in your site’s
menus easily. You should also provide the link to your customers in any notifications
that are sent to them. [<a href="#4">4</a>] 
</li>
        </ol>
        <p>
Once you’ve made your form live, you will start to receive the opt-in (or out) requests
securely to your bank or credit union. Hopefully this post is a bit easier to follow,
but please comment, let me know what you think or if you have any further questions.
Thanks.
</p>
        <p>
-- Mike
</p>
        <h2>Techie Notes:
</h2>
        <em>
          <strong>
            <a name="1">Techie Note 1:</a>
          </strong> At Dovetail we use a protocol
known as “S/MIME” (or Secure Digital ID Encryption) to encrypt the contents of the
email in such a way that the only way to decipher it is to open it from the computer
of the person that is the designated recipient. [<a href="#top">top</a>]</em>  
<p><em><strong><a name="2">Techie Note 2:</a></strong>Since there are programs (known
as “Spam-Bots”) that search the Internet for forms and then submit bogus content,
an anti-spam-bot technique known as CAPTCHA can thwart these entries by presenting
an image of text that the user has to type in to confirm that the form is legitimate.
Below is a picture of what a CAPTCHA form might look like. 
<br /><br /><img src="http://www.dovetailinternet.com/images/recaptcha-sample.png" /> [<a href="#top">top</a>]</em></p><p><em><strong><a name="3">Techie Note 3:</a></strong> HTTPS is driven by what is called
an </em><a href="http:/www.dovetailinternet.com/ssl" target="_blank"><em>SSL Certificate</em></a><em>.
A certificate is a digital key that serves two roles, first it handles the encryption
between the user and the site server, but second an SSL certificate also verifies
the identity of the website owner (i.e. your bank or credit union) and helps to ensure
that users are comfortable submitting their information. 
<br /><br />
Additionally, a specific type of SSL Certificate, known as an </em><a href="http://www.dovetailinternet.com/SECURE-SITE-EV-SSL" target="_blank"><em>Extended
Validation</em></a><em> (or “EV” for short) has the added benefit of displaying green
over your address bar in the browser (an example is seen below) and goes through more
rigorous validation than a normal certificate. </em><br /><br /><img src="http://www.dovetailinternet.com/images/verisign-green-bar.gif" /> <em> [</em><a href="#top"><em>top</em></a><em>]</em><br /></p><p><em><strong><a name="4">Techie Note 4:</a></strong> a friendly page address can go
a long way towards making the form easy for customers to find. Perhaps an address
like </em><a href="http://www.yourdomain.com/overdraft-opt-in"><em>http://www.yourdomain.com/overdraft-opt-in</em></a><em> might
work well.  [<a href="#top">top</a>]</em></p><img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=cb663231-2ad0-44c1-a1ab-4c93f914b029" /></body>
      <title>Regulation E Recommendations: Revisited</title>
      <guid isPermaLink="false">http://www.dovetailinternet.com/Blog/PermaLink,guid,cb663231-2ad0-44c1-a1ab-4c93f914b029.aspx</guid>
      <link>http://www.dovetailinternet.com/Blog/2010/04/27/Regulation+E+Recommendations+Revisited.aspx</link>
      <pubDate>Tue, 27 Apr 2010 18:45:58 GMT</pubDate>
      <description>&lt;p&gt;
I’ve received quite a bit of feedback on my post from last week on &lt;a href="http://www.dovetailinternet.com/Blog/2010/04/23/Optin+For+Regulation+E+Recommendations+For+Online+Consent+On+Your+Banking+Website.aspx" target=_blank&gt;recommendations
for implementing a Regulation E opt-in form on your banking website&lt;/a&gt;. My favorite
though was a request to see if I could re-write it in “English.” 
&lt;/p&gt;
&lt;p&gt;
I am certainly guilty of sometimes talking a bit too technically on such things, so
with a bit of a mea culpa, let’s see if I can explain how the recommended scenario
would actually work. And if I feel I have to get technical I’ll footnote it and put
it in a “Techie Note” at the end of the post, so feel free to glaze over those if
need be.
&lt;/p&gt;
&lt;a name=top&gt;&lt;/a&gt; 
&lt;ol&gt;
&lt;li&gt;
Create an online version of your opt-in form as a new web page. 
&lt;br&gt;
&amp;nbsp; 
&lt;li&gt;
Include all the appropriate verbiage recommended along with your overdraft fee disclosures
as required along with fields where the visitor can enter their name, account number,
date and opt-in or opt-out selection. 
&lt;br&gt;
&amp;nbsp; 
&lt;li&gt;
Once a user completes the form, they will click a button to send the request. The
contents of the request as entered by the user needs to then be sent securely to the
bank. The best way to do this is to send all submissions as a secure email to a designee
at the bank or credit union. [&lt;a href="#1"&gt;1&lt;/a&gt;]&amp;nbsp; 
&lt;br&gt;
&lt;br&gt;
&lt;strong&gt;NEVER SEND THE FORM INFORMATION VIA UNENCRYPTED EMAIL.&lt;/strong&gt;&amp;nbsp; 
&lt;br&gt;
&amp;nbsp; 
&lt;li&gt;
To maximize effectiveness of the online form, and minimize customer support needs,
you will want to make the form easy to find and freely accessible to anyone. This
will mean that you will need to properly authenticate all requests to validate them
as true. [&lt;a href="#2"&gt;2&lt;/a&gt;]&lt;em&gt; 
&lt;br&gt;
&lt;/em&gt;&amp;nbsp; 
&lt;li&gt;
Next, you will want to work with your web host provider to set the new form to only
operate when visited by users with an HTTPS address. This will ensure that any contents
submitted are encrypted at the same high standards as your online banking applications.
[&lt;a href="#3"&gt;3&lt;/a&gt;]&amp;nbsp; 
&lt;br&gt;
&amp;nbsp; 
&lt;li&gt;
Now, add the page into your website’s navigation so that it can be found in your site’s
menus easily. You should also provide the link to your customers in any notifications
that are sent to them. [&lt;a href="#4"&gt;4&lt;/a&gt;] 
&lt;/li&gt;
&lt;/ol&gt;
&lt;p&gt;
Once you’ve made your form live, you will start to receive the opt-in (or out) requests
securely to your bank or credit union. Hopefully this post is a bit easier to follow,
but please comment, let me know what you think or if you have any further questions.
Thanks.
&lt;/p&gt;
&lt;p&gt;
-- Mike
&lt;/p&gt;
&lt;h2&gt;Techie Notes:
&lt;/h2&gt;
&lt;em&gt;&lt;strong&gt;&lt;a name=1&gt;Techie Note 1:&lt;/a&gt;&lt;/strong&gt; At Dovetail we use a protocol known
as “S/MIME” (or Secure Digital ID Encryption) to encrypt the contents of the email
in such a way that the only way to decipher it is to open it from the computer of
the person that is the designated recipient. [&lt;a href="#top"&gt;top&lt;/a&gt;]&lt;/em&gt;&amp;nbsp; 
&lt;p&gt;
&lt;em&gt;&lt;strong&gt;&lt;a name=2&gt;Techie Note 2:&lt;/a&gt; &lt;/strong&gt;Since there are programs (known
as “Spam-Bots”) that search the Internet for forms and then submit bogus content,
an anti-spam-bot technique known as CAPTCHA can thwart these entries by presenting
an image of text that the user has to type in to confirm that the form is legitimate.
Below is a picture of what a CAPTCHA form might look like. 
&lt;br&gt;
&lt;br&gt;
&lt;img src="http://www.dovetailinternet.com/images/recaptcha-sample.png"&gt; [&lt;a href="#top"&gt;top&lt;/a&gt;]&lt;/em&gt;
&lt;/p&gt;
&lt;p&gt;
&lt;em&gt;&lt;strong&gt;&lt;a name=3&gt;Techie Note 3:&lt;/a&gt;&lt;/strong&gt; HTTPS is driven by what is called
an &lt;/em&gt;&lt;a href="http:/www.dovetailinternet.com/ssl" target=_blank&gt;&lt;em&gt;SSL Certificate&lt;/em&gt;&lt;/a&gt;&lt;em&gt;.
A certificate is a digital key that serves two roles, first it handles the encryption
between the user and the site server, but second an SSL certificate also verifies
the identity of the website owner (i.e. your bank or credit union) and helps to ensure
that users are comfortable submitting their information. 
&lt;br&gt;
&lt;br&gt;
Additionally, a specific type of SSL Certificate, known as an &lt;/em&gt;&lt;a href="http://www.dovetailinternet.com/SECURE-SITE-EV-SSL" target=_blank&gt;&lt;em&gt;Extended
Validation&lt;/em&gt;&lt;/a&gt;&lt;em&gt; (or “EV” for short) has the added benefit of displaying green
over your address bar in the browser (an example is seen below) and goes through more
rigorous validation than a normal certificate. &lt;/em&gt;
&lt;br&gt;
&lt;br&gt;
&lt;img src="http://www.dovetailinternet.com/images/verisign-green-bar.gif"&gt;&amp;nbsp;&lt;em&gt; [&lt;/em&gt;&lt;a href="#top"&gt;&lt;em&gt;top&lt;/em&gt;&lt;/a&gt;&lt;em&gt;]&lt;/em&gt; 
&lt;br&gt;
&lt;/p&gt;
&lt;p&gt;
&lt;em&gt;&lt;strong&gt;&lt;a name=4&gt;Techie Note 4:&lt;/a&gt;&lt;/strong&gt; a friendly page address can go a
long way towards making the form easy for customers to find. Perhaps an address like &lt;/em&gt;&gt;&lt;a href="http://www.yourdomain.com/overdraft-opt-in"&gt;&lt;em&gt;http://www.yourdomain.com/overdraft-opt-in&lt;/em&gt;&lt;/a&gt;&lt;em&gt; might
work well.&amp;nbsp; [&lt;a href="#top"&gt;top&lt;/a&gt;]&lt;/em&gt;
&lt;/p&gt;
&lt;img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=cb663231-2ad0-44c1-a1ab-4c93f914b029" /&gt;</description>
      <comments>http://www.dovetailinternet.com/Blog/CommentView,guid,cb663231-2ad0-44c1-a1ab-4c93f914b029.aspx</comments>
      <category>Happenings;Michael Villa</category>
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        <p>
On July 1, 2010 the <a href="http://www.federalreserve.gov/newsevents/press/bcreg/20091112a.htm" target="_blank">Regulation
E rules established by the Board of Governors of the Federal Reserve</a> take effect.
By then all financial institutions must have in place controls that opt-out all customers
from overdraft protection for ATM and one-time debit card transactions if they have
not affirmatively consented, or opted-in for the service.
</p>
        <p>
Over the past couple of weeks, we have received a number of inquiries from our bank
and credit union customers looking for guidance on how to create online forms that
can meet the opt-in and opt-out requirements of Regulation E.
</p>
        <p>
Based on our research on the topic and various conversations with customers here is
what we understand.
</p>
        <ol>
          <li>
Before the compliance deadline, all customers must be set to an opt-out status for
specified overdraft services.</li>
          <li>
Notification must be sent to customers instructing them that to continue the specified
protection, they must opt-in.</li>
          <li>
The institution must provide a full explanation of the overdraft protection including
all fee disclosures.</li>
          <li>
Customers can then indicate their consent for the protection or continue to opt-out. 
</li>
          <li>
Assuming that the first two requirements are met by the bank or credit union, they
may direct customers to an online consent form in order to opt-in.</li>
        </ol>
        <p>
          <a href="http://www.federalreserve.gov/newsevents/press/bcreg/bcreg20091112a3.pdf" target="_blank">Suggested
wording of the form is provided by the Federal Reserve</a> and should include the
ability to select the opt-in or opt-out status, the customer’s name, the date, and
the customer’s account number. In order to request this information online, special
attention must be paid to security. 
</p>
        <p>
The following recommendations offer a guideline for your online form.
</p>
        <ol>
          <li>
Ensure that the form is only available through SSL encryption. 
</li>
          <li>
In order to help the customer verify the validity of the form, an Extended Validation
SSL certificate (such as a <a href="http://www.dovetailinternet.com/SECURE-SITE-EV-SSL" target="_blank">VeriSign
Secure Site with EV</a>) is also recommended.</li>
          <li>
Use secure email to deliver the form contents. Sign and encrypt the email using a
personal certificate associated with the recipient email address (such as a <a href="http://www.verisign.com/authentication/digital-id/index.html" target="_blank">VeriSign
Digital IDs for Secure Email</a>).</li>
          <li>
Include a form validation such as the free <a href="http://recaptcha.net/" target="_blank">reCAPTCHA</a> anti-bot
service to reduce the number of false form submissions.</li>
        </ol>
        <p>
Financial institutions that are users of the novo for Banking web content management
system can meet all of these recommendations. If you’re not currently using novo for
Banking, there are implementation steps that can be applied to your site as well.
</p>
        <p>
If the above recommendations cannot be met for whatever reason, then we would further
recommend that the website provide only a PDF version of the form which customers
can print, complete, and deliver it to a branch personally. 
</p>
        <p>
For assistance, <a href="http://www.dovetailinternet.com/CONTACTUS">contact any of
us here at Dovetail</a> and we’ll be happy to help ensure you’re ready for Regulation
E.
</p>
        <p>
-- Mike
</p>
        <img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=660ad1d9-74bd-4f81-8251-a0a794f261fd" />
      </body>
      <title>Opt-in For Regulation E: Recommendations for Online Consent on Your Banking Website</title>
      <guid isPermaLink="false">http://www.dovetailinternet.com/Blog/PermaLink,guid,660ad1d9-74bd-4f81-8251-a0a794f261fd.aspx</guid>
      <link>http://www.dovetailinternet.com/Blog/2010/04/23/Optin+For+Regulation+E+Recommendations+For+Online+Consent+On+Your+Banking+Website.aspx</link>
      <pubDate>Fri, 23 Apr 2010 20:54:00 GMT</pubDate>
      <description>&lt;p&gt;
On July 1, 2010 the &lt;a href="http://www.federalreserve.gov/newsevents/press/bcreg/20091112a.htm" target="_blank"&gt;Regulation
E rules established by the Board of Governors of the Federal Reserve&lt;/a&gt; take effect.
By then all financial institutions must have in place controls that opt-out all customers
from overdraft protection for ATM and one-time debit card transactions if they have
not affirmatively consented, or opted-in for the service.
&lt;/p&gt;
&lt;p&gt;
Over the past couple of weeks, we have received a number of inquiries from our bank
and credit union customers looking for guidance on how to create online forms that
can meet the opt-in and opt-out requirements of Regulation E.
&lt;/p&gt;
&lt;p&gt;
Based on our research on the topic and various conversations with customers here is
what we understand.
&lt;/p&gt;
&lt;ol&gt;
&lt;li&gt;
Before the compliance deadline, all customers must be set to an opt-out status for
specified overdraft services.&lt;/li&gt;
&lt;li&gt;
Notification must be sent to customers instructing them that to continue the specified
protection, they must opt-in.&lt;/li&gt;
&lt;li&gt;
The institution must provide a full explanation of the overdraft protection including
all fee disclosures.&lt;/li&gt;
&lt;li&gt;
Customers can then indicate their consent for the protection or continue to opt-out. 
&lt;/li&gt;
&lt;li&gt;
Assuming that the first two requirements are met by the bank or credit union, they
may direct customers to an online consent form in order to opt-in.&lt;/li&gt;
&lt;/ol&gt;
&lt;p&gt;
&lt;a href="http://www.federalreserve.gov/newsevents/press/bcreg/bcreg20091112a3.pdf" target="_blank"&gt;Suggested
wording of the form is provided by the Federal Reserve&lt;/a&gt; and should include the
ability to select the opt-in or opt-out status, the customer’s name, the date, and
the customer’s account number. In order to request this information online, special
attention must be paid to security. 
&lt;/p&gt;
&lt;p&gt;
The following recommendations offer a guideline for your online form.
&lt;/p&gt;
&lt;ol&gt;
&lt;li&gt;
Ensure that the form is only available through SSL encryption. 
&lt;/li&gt;
&lt;li&gt;
In order to help the customer verify the validity of the form, an Extended Validation
SSL certificate (such as a &lt;a href="http://www.dovetailinternet.com/SECURE-SITE-EV-SSL" target="_blank"&gt;VeriSign
Secure Site with EV&lt;/a&gt;) is also recommended.&lt;/li&gt;
&lt;li&gt;
Use secure email to deliver the form contents. Sign and encrypt the email using a
personal certificate associated with the recipient email address (such as a &lt;a href="http://www.verisign.com/authentication/digital-id/index.html" target="_blank"&gt;VeriSign
Digital IDs for Secure Email&lt;/a&gt;).&lt;/li&gt;
&lt;li&gt;
Include a form validation such as the free &lt;a href="http://recaptcha.net/" target="_blank"&gt;reCAPTCHA&lt;/a&gt; anti-bot
service to reduce the number of false form submissions.&lt;/li&gt;
&lt;/ol&gt;
&lt;p&gt;
Financial institutions that are users of the novo for Banking web content management
system can meet all of these recommendations. If you’re not currently using novo for
Banking, there are implementation steps that can be applied to your site as well.
&lt;/p&gt;
&lt;p&gt;
If the above recommendations cannot be met for whatever reason, then we would further
recommend that the website provide only a PDF version of the form which customers
can print, complete, and deliver it to a branch personally. 
&lt;/p&gt;
&lt;p&gt;
For assistance, &lt;a href="http://www.dovetailinternet.com/CONTACTUS"&gt;contact any of
us here at Dovetail&lt;/a&gt; and we’ll be happy to help ensure you’re ready for Regulation
E.
&lt;/p&gt;
&lt;p&gt;
-- Mike
&lt;/p&gt;
&lt;img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=660ad1d9-74bd-4f81-8251-a0a794f261fd" /&gt;</description>
      <comments>http://www.dovetailinternet.com/Blog/CommentView,guid,660ad1d9-74bd-4f81-8251-a0a794f261fd.aspx</comments>
      <category>Happenings;Michael Villa</category>
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        <p>
For anyone in banking, regulations are a constant, and rightfully so. However that
doesn’t make it any easier for those who are responsible for ensuring compliance. 
</p>
        <p>
As you know, changes to “Regulation Z” (which became effective yesterday, October
1st) are impacting the way financial institutions have to post certain product and
rate information. 
</p>
        <p>
As the go to web partner for over 40 banks and credit unions, we’ve seen a fair increase
in support calls for users of our <a href="http://www.dovetailinternet.com/RATEDISPLAY" target="_blank">RateDisplay</a> rate
web publishing system. Specifically users are needing to alter the way certain tiered
rate products are listed on their tables.
</p>
        <p>
The great news is that we’ve got you covered. With the latest release of RateDisplay,
version 3.11, users can now create a custom rate field. By using that field and making
a few adjustments to the individual rate products, you can present these rates in
a Reg-Z compliant manner. 
</p>
        <p>
If you are already on version 3.11, <a href="http://www.dovetailinternet.com/OPEN_SUPPORT_REQUEST" target="_blank">contact
our Customer Service team</a> to find out how you can rework your rate tables. 
</p>
        <p>
Over the coming week we will be contacting our clients not currently on the latest
version, to discuss what your upgrade path is and what needs to happen. You may also <a href="http://www.dovetailinternet.com/OPEN_SUPPORT_REQUEST" target="_blank">contact
us</a> at anytime if you'd like to get the process started sooner.
</p>
        <p>
-- Mike
</p>
        <p>
follow me on Twitter: <a href="http://www.twitter.com/mikevilla" target="_blank">@mikevilla</a></p>
        <img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=9fe55cfe-069d-4b32-9e28-6e3021a549b4" />
      </body>
      <title>Regulation Z: &amp;ldquo;Clear and Conspicuous&amp;rdquo; Banking Rate Disclosures using RateDisplay</title>
      <guid isPermaLink="false">http://www.dovetailinternet.com/Blog/PermaLink,guid,9fe55cfe-069d-4b32-9e28-6e3021a549b4.aspx</guid>
      <link>http://www.dovetailinternet.com/Blog/2009/10/02/Regulation+Z+LdquoClear+And+Conspicuousrdquo+Banking+Rate+Disclosures+Using+RateDisplay.aspx</link>
      <pubDate>Fri, 02 Oct 2009 19:46:00 GMT</pubDate>
      <description>&lt;p&gt;
For anyone in banking, regulations are a constant, and rightfully so. However that
doesn’t make it any easier for those who are responsible for ensuring compliance. 
&lt;/p&gt;
&lt;p&gt;
As you know, changes to “Regulation Z” (which became effective yesterday, October
1st) are impacting the way financial institutions have to post certain product and
rate information. 
&lt;/p&gt;
&lt;p&gt;
As the go to web partner for over 40 banks and credit unions, we’ve seen a fair increase
in support calls for users of our &lt;a href="http://www.dovetailinternet.com/RATEDISPLAY" target="_blank"&gt;RateDisplay&lt;/a&gt; rate
web publishing system. Specifically users are needing to alter the way certain tiered
rate products are listed on their tables.
&lt;/p&gt;
&lt;p&gt;
The great news is that we’ve got you covered. With the latest release of RateDisplay,
version 3.11, users can now create a custom rate field. By using that field and making
a few adjustments to the individual rate products, you can present these rates in
a Reg-Z compliant manner. 
&lt;/p&gt;
&lt;p&gt;
If you are already on version 3.11, &lt;a href="http://www.dovetailinternet.com/OPEN_SUPPORT_REQUEST" target="_blank"&gt;contact
our Customer Service team&lt;/a&gt; to find out how you can rework your rate tables. 
&lt;/p&gt;
&lt;p&gt;
Over the coming week we will be contacting our clients not currently on the latest
version, to discuss what your upgrade path is and what needs to happen. You may also &lt;a href="http://www.dovetailinternet.com/OPEN_SUPPORT_REQUEST" target="_blank"&gt;contact
us&lt;/a&gt; at anytime if you'd like to get the process started sooner.
&lt;/p&gt;
&lt;p&gt;
-- Mike
&lt;/p&gt;
&lt;p&gt;
follow me on Twitter: &lt;a href="http://www.twitter.com/mikevilla" target="_blank"&gt;@mikevilla&lt;/a&gt;
&lt;/p&gt;
&lt;img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=9fe55cfe-069d-4b32-9e28-6e3021a549b4" /&gt;</description>
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      <category>Happenings;Michael Villa;RateDisplay Updates</category>
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      <slash:comments>1</slash:comments>
      <body xmlns="http://www.w3.org/1999/xhtml">
        <p>
On Tuesday, the National Credit Union Administration (NCUA) issued a Fraud Alert indicating
that fraudulent letters were being circulated to credit unions along with two compact
discs labeled as training materials which the letter instructs recipients to review. 
</p>
        <p>
The release goes on to warn:
</p>
        <p>
“DOING SO COULD RESULT IN A POSSIBLE SECURITY BREACH TO YOUR COMPUTER SYSTEM, OR HAVE
OTHER ADVERSE CONSEQUENCES.”
</p>
        <p>
And further instructs that “Should you receive this package or a similar package DO
NOT run the CDs. You should contact your NCUA Regional Office or the NCUA Fraud Hotline
at 1-800-827-9650.” 
</p>
        <p>
You can view the <a href="http://www.ncua.gov/news/press_releases/2009/MR09-0825a.htm" target="_blank">original
alert here</a> and <a href="http://www.ncua.gov/news/press_releases/2009/FraudulentNCUALettertoCreditUnions.pdf" target="_blank">view
the bogus letter here</a>.
</p>
        <p>
-- Mike
</p>
        <img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=003a938c-958c-4732-acab-a1aa77b00d01" />
      </body>
      <title>Credit Unions Beware! NCUA Issues Urgent Security Alert</title>
      <guid isPermaLink="false">http://www.dovetailinternet.com/Blog/PermaLink,guid,003a938c-958c-4732-acab-a1aa77b00d01.aspx</guid>
      <link>http://www.dovetailinternet.com/Blog/2009/08/27/Credit+Unions+Beware+NCUA+Issues+Urgent+Security+Alert.aspx</link>
      <pubDate>Thu, 27 Aug 2009 22:50:00 GMT</pubDate>
      <description>&lt;p&gt;
On Tuesday, the National Credit Union Administration (NCUA) issued a Fraud Alert indicating
that fraudulent letters were being circulated to credit unions along with two compact
discs labeled as training materials which the letter instructs recipients to review. 
&lt;/p&gt;
&lt;p&gt;
The release goes on to warn:
&lt;/p&gt;
&lt;p&gt;
“DOING SO COULD RESULT IN A POSSIBLE SECURITY BREACH TO YOUR COMPUTER SYSTEM, OR HAVE
OTHER ADVERSE CONSEQUENCES.”
&lt;/p&gt;
&lt;p&gt;
And further instructs that “Should you receive this package or a similar package DO
NOT run the CDs. You should contact your NCUA Regional Office or the NCUA Fraud Hotline
at 1-800-827-9650.” 
&lt;/p&gt;
&lt;p&gt;
You can view the &lt;a href="http://www.ncua.gov/news/press_releases/2009/MR09-0825a.htm" target="_blank"&gt;original
alert here&lt;/a&gt; and &lt;a href="http://www.ncua.gov/news/press_releases/2009/FraudulentNCUALettertoCreditUnions.pdf" target="_blank"&gt;view
the bogus letter here&lt;/a&gt;.
&lt;/p&gt;
&lt;p&gt;
-- Mike
&lt;/p&gt;
&lt;img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=003a938c-958c-4732-acab-a1aa77b00d01" /&gt;</description>
      <comments>http://www.dovetailinternet.com/Blog/CommentView,guid,003a938c-958c-4732-acab-a1aa77b00d01.aspx</comments>
      <category>Happenings;Michael Villa</category>
    </item>
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      <dc:creator>Michael J. Villa</dc:creator>
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        <p>
The other day, a White House special committee released information predicting the
potential far-reaching impact of the H1N1 Swine Flu and <a href="http://www.msnbc.msn.com/id/32476950/ns/health-swine_flu/" target="_blank">urged
businesses to prepare for a potential pandemic</a>.
</p>
        <p>
The next day I received a call from a customer wanting to understand what the impact
would be on his company’s website in a pandemic. I have to admit that I was a little
thrown off by the question. It wasn’t something I expected to be asked about and wasn’t
immediately prepared to respond either.
</p>
        <p>
Upon further reflection after the call, though, I had the opportunity to review our
standard Disaster Recovery Plan and service offerings and was able to bring the unique
question into standard operating elements. That is probably best advice I can give. 
</p>
        <p>
If you’re responsible for such planning in your organization check see what happens
according to your current planning. See how they relate to the potential effects of
an outbreak.
</p>
        <p>
There are plenty of resources online from one extreme to another. The article linked
above offers some good starters and <a href="http://www.who.int/csr/disease/influenza/pandemic/en/" target="_blank">the
World Health Organization has a complete Pandemic Preparedness guide</a> available
for download.
</p>
        <p>
What are your pandemic plans? Are you thinking about it? What are your thoughts? Comment
here and let me know!
</p>
        <p>
-- Mike
</p>
        <img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=b8ab8392-a234-474e-95da-4e44b0ea1377" />
      </body>
      <title>Are you preparing your website for a pandemic?</title>
      <guid isPermaLink="false">http://www.dovetailinternet.com/Blog/PermaLink,guid,b8ab8392-a234-474e-95da-4e44b0ea1377.aspx</guid>
      <link>http://www.dovetailinternet.com/Blog/2009/08/27/Are+You+Preparing+Your+Website+For+A+Pandemic.aspx</link>
      <pubDate>Thu, 27 Aug 2009 19:55:00 GMT</pubDate>
      <description>&lt;p&gt;
The other day, a White House special committee released information predicting the
potential far-reaching impact of the H1N1 Swine Flu and &lt;a href="http://www.msnbc.msn.com/id/32476950/ns/health-swine_flu/" target="_blank"&gt;urged
businesses to prepare for a potential pandemic&lt;/a&gt;.
&lt;/p&gt;
&lt;p&gt;
The next day I received a call from a customer wanting to understand what the impact
would be on his company’s website in a pandemic. I have to admit that I was a little
thrown off by the question. It wasn’t something I expected to be asked about and wasn’t
immediately prepared to respond either.
&lt;/p&gt;
&lt;p&gt;
Upon further reflection after the call, though, I had the opportunity to review our
standard Disaster Recovery Plan and service offerings and was able to bring the unique
question into standard operating elements. That is probably best advice I can give. 
&lt;/p&gt;
&lt;p&gt;
If you’re responsible for such planning in your organization check see what happens
according to your current planning. See how they relate to the potential effects of
an outbreak.
&lt;/p&gt;
&lt;p&gt;
There are plenty of resources online from one extreme to another. The article linked
above offers some good starters and &lt;a href="http://www.who.int/csr/disease/influenza/pandemic/en/" target="_blank"&gt;the
World Health Organization has a complete Pandemic Preparedness guide&lt;/a&gt; available
for download.
&lt;/p&gt;
&lt;p&gt;
What are your pandemic plans? Are you thinking about it? What are your thoughts? Comment
here and let me know!
&lt;/p&gt;
&lt;p&gt;
-- Mike
&lt;/p&gt;
&lt;img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=b8ab8392-a234-474e-95da-4e44b0ea1377" /&gt;</description>
      <comments>http://www.dovetailinternet.com/Blog/CommentView,guid,b8ab8392-a234-474e-95da-4e44b0ea1377.aspx</comments>
      <category>Happenings;Michael Villa</category>
    </item>
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      <trackback:ping>http://www.dovetailinternet.com/Blog/Trackback.aspx?guid=494f619a-fefb-4b51-92c5-7454b8efa669</trackback:ping>
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      <dc:creator>Michael J. Villa</dc:creator>
      <wfw:comment>http://www.dovetailinternet.com/Blog/CommentView,guid,494f619a-fefb-4b51-92c5-7454b8efa669.aspx</wfw:comment>
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      <body xmlns="http://www.w3.org/1999/xhtml">
        <p>
I recently came across a blog post from 2005 that laid out a “typical” web development
lifecycle in a very creative way. It’s from a no longer active Japanese site, <a href="http://pingmag.jp/" target="_blank"><strong>pingmag</strong></a>,
and in the post titled <a href="http://pingmag.jp/2005/12/09/the-website-development-process/" target="_blank"><strong>The
Website Development Process</strong></a>, the author uses some great photos to illustrate
his take on the process. He presents the “<strong>programmer</strong>,” “<strong>designer</strong>”
and “<strong>client</strong>” in various vignettes using little <strong>toy characters</strong>. 
</p>
        <p>
Of course, any attempt to generalize a web development process is going to be<strong> very
idealized</strong>, and it probably won’t apply to a real-world project. (Just ask
any project manager and they’ll confirm that for you.) However, that’s not really
the point of the piece. It really <strong>does do a great job highlighting the typical
milestones</strong>: definition, brainstorming, site maps, wireframes, design, client
review, revision, production, presentation, beta testing, revision, and go-live. 
</p>
        <p>
I recommend you read the piece. You’ll get a chuckle as you do.
</p>
        <p>
          <strong>But there’s one thing that the article missed altogether.</strong> At the
end of the piece, the go live is defined as the end, and though the piece comments
about the need for a cure period where post-live issues are resolved, but <strong>it
misses the biggest milestone of all – post-live maintenance and growth of the site</strong>.
I often use the mantra that “your website is never done” – to be truly effective as
a web presence you need to constantly update and adjust, grow and change  your
site as your company does. 
</p>
        <p>
From the Dovetail perspective, that milestone is the most important. <strong>What
happens after the project is “done”</strong> and the customer is handed over the keys
to the kingdom. Of course, we’ve developed <a href="http://www.dovetailinternet.com/BUSINESS-CONTENT-MANAGEMENT-SYSTEM" target="_blank">novo</a> to
help small and mid-sized businesses do just that –<strong> take control of their web
and sales and marketing strategy</strong> by never forgetting that their site is never
done and helping them to keep it fresh.
</p>
        <p>
-- Mike
</p>
        <p>
follow me on Twitter: <a href="http://www.twitter.com/mikevilla" target="_blank">@mikevilla</a></p>
        <img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=494f619a-fefb-4b51-92c5-7454b8efa669" />
      </body>
      <title>Why does everybody forget the last stage in web development?</title>
      <guid isPermaLink="false">http://www.dovetailinternet.com/Blog/PermaLink,guid,494f619a-fefb-4b51-92c5-7454b8efa669.aspx</guid>
      <link>http://www.dovetailinternet.com/Blog/2009/08/14/Why+Does+Everybody+Forget+The+Last+Stage+In+Web+Development.aspx</link>
      <pubDate>Fri, 14 Aug 2009 23:09:00 GMT</pubDate>
      <description>&lt;p&gt;
I recently came across a blog post from 2005 that laid out a “typical” web development
lifecycle in a very creative way. It’s from a no longer active Japanese site, &lt;a href="http://pingmag.jp/" target="_blank"&gt;&lt;strong&gt;pingmag&lt;/strong&gt;&lt;/a&gt;,
and in the post titled &lt;a href="http://pingmag.jp/2005/12/09/the-website-development-process/" target="_blank"&gt;&lt;strong&gt;The
Website Development Process&lt;/strong&gt;&lt;/a&gt;, the author uses some great photos to illustrate
his take on the process. He presents the “&lt;strong&gt;programmer&lt;/strong&gt;,” “&lt;strong&gt;designer&lt;/strong&gt;”
and “&lt;strong&gt;client&lt;/strong&gt;” in various vignettes using little &lt;strong&gt;toy characters&lt;/strong&gt;. 
&lt;/p&gt;
&lt;p&gt;
Of course, any attempt to generalize a web development process is going to be&lt;strong&gt; very
idealized&lt;/strong&gt;, and it probably won’t apply to a real-world project. (Just ask
any project manager and they’ll confirm that for you.) However, that’s not really
the point of the piece. It really &lt;strong&gt;does do a great job highlighting the typical
milestones&lt;/strong&gt;: definition, brainstorming, site maps, wireframes, design, client
review, revision, production, presentation, beta testing, revision, and go-live. 
&lt;/p&gt;
&lt;p&gt;
I recommend you read the piece. You’ll get a chuckle as you do.
&lt;/p&gt;
&lt;p&gt;
&lt;strong&gt;But there’s one thing that the article missed altogether.&lt;/strong&gt; At the
end of the piece, the go live is defined as the end, and though the piece comments
about the need for a cure period where post-live issues are resolved, but &lt;strong&gt;it
misses the biggest milestone of all – post-live maintenance and growth of the site&lt;/strong&gt;.
I often use the mantra that “your website is never done” – to be truly effective as
a web presence you need to constantly update and adjust, grow and change&amp;#160; your
site as your company does. 
&lt;/p&gt;
&lt;p&gt;
From the Dovetail perspective, that milestone is the most important. &lt;strong&gt;What
happens after the project is “done”&lt;/strong&gt; and the customer is handed over the keys
to the kingdom. Of course, we’ve developed &lt;a href="http://www.dovetailinternet.com/BUSINESS-CONTENT-MANAGEMENT-SYSTEM" target="_blank"&gt;novo&lt;/a&gt; to
help small and mid-sized businesses do just that –&lt;strong&gt; take control of their web
and sales and marketing strategy&lt;/strong&gt; by never forgetting that their site is never
done and helping them to keep it fresh.
&lt;/p&gt;
&lt;p&gt;
-- Mike
&lt;/p&gt;
&lt;p&gt;
follow me on Twitter: &lt;a href="http://www.twitter.com/mikevilla" target="_blank"&gt;@mikevilla&lt;/a&gt;
&lt;/p&gt;
&lt;img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=494f619a-fefb-4b51-92c5-7454b8efa669" /&gt;</description>
      <comments>http://www.dovetailinternet.com/Blog/CommentView,guid,494f619a-fefb-4b51-92c5-7454b8efa669.aspx</comments>
      <category>Happenings;Michael Villa</category>
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      <dc:creator>Michael J. Villa</dc:creator>
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        <p>
I just read an article in the July 20th issue <em>Worcester Business Journal</em> entitled
“<a href="http://www.wbjournal.com/news43988.html" target="_blank">How To Keep Business
Tweets Out Of Court</a>.” The title grabbed my attention right away (after all, I
seem to be particularly drawn to the latest musings in print on the social media spectrum).  
</p>
        <p>
As I started to read through the piece, I was hoping to receive some sage words of
advice or specific examples of what types of Twitter activity has gotten businesses
into hot water. However, as I read through the article a few things became apparent. 
</p>
        <p>
First, there was not a single, actual example that the reporter sited to demonstrate
the types of problems that can arise. Does this mean the problem doesn’t exist? Not
necessarily, but the article didn’t live up to the hype in the headline.
</p>
        <p>
The article alluded to the release of confidential information as the most plausible
risk for business. But if that’s the case then this is certainly not a new phenomena.
This issue has been around since Eve leaked the secret apple recipe to Adam. More
specifically, we’ve already answered these questions with email, instant message,
texting and blog trends. 
</p>
        <p>
It seems to me that the article, and the editors of WBJ, would have been better served
to publish a story outlining the types of policies and education that business owners
should be working on. 
</p>
        <p>
The world of social media can be a powerful tool for business. From customer service,
to web search optimization, to community building there is a lot of potential gain.
However like anything, proper education and preparation are key to success (or failure
for that matter). If you are going to embrace the blogosphere, then write a Corporate
Blogging Policy. If you are going to “experiment” with social media, develop a <a href="http://www.dovetailinternet.com/Blog/2009/05/05/A+Social+Media+Marketing+Manifesto.aspx" target="_blank">Social
Media Marketing Manifesto</a> like the one I posted here in the blog. Know why you
are there, what you hope to benefit from, and create some simple guidelines for acceptable
use and content. 
</p>
        <p>
True enough, Twitter may or may not be right for your business but either way, don’t
let catchy headlines scare you from taking advantage of the power of communication. 
</p>
        <p>
-- Mike
</p>
        <p>
follow me on Twitter <a href="http://www.twitter.com/mikevilla" target="_blank">@mikevilla</a></p>
        <img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=530c45a3-a45b-419c-85f0-2e118c7c6c95" />
      </body>
      <title>Does Twitter use pose any new, unique legal questions for business?</title>
      <guid isPermaLink="false">http://www.dovetailinternet.com/Blog/PermaLink,guid,530c45a3-a45b-419c-85f0-2e118c7c6c95.aspx</guid>
      <link>http://www.dovetailinternet.com/Blog/2009/07/21/Does+Twitter+Use+Pose+Any+New+Unique+Legal+Questions+For+Business.aspx</link>
      <pubDate>Tue, 21 Jul 2009 20:24:00 GMT</pubDate>
      <description>&lt;p&gt;
I just read an article in the July 20th issue &lt;em&gt;Worcester Business Journal&lt;/em&gt; entitled
“&lt;a href="http://www.wbjournal.com/news43988.html" target="_blank"&gt;How To Keep Business
Tweets Out Of Court&lt;/a&gt;.” The title grabbed my attention right away (after all, I
seem to be particularly drawn to the latest musings in print on the social media spectrum).&amp;#160; 
&lt;/p&gt;
&lt;p&gt;
As I started to read through the piece, I was hoping to receive some sage words of
advice or specific examples of what types of Twitter activity has gotten businesses
into hot water. However, as I read through the article a few things became apparent. 
&lt;/p&gt;
&lt;p&gt;
First, there was not a single, actual example that the reporter sited to demonstrate
the types of problems that can arise. Does this mean the problem doesn’t exist? Not
necessarily, but the article didn’t live up to the hype in the headline.
&lt;/p&gt;
&lt;p&gt;
The article alluded to the release of confidential information as the most plausible
risk for business. But if that’s the case then this is certainly not a new phenomena.
This issue has been around since Eve leaked the secret apple recipe to Adam. More
specifically, we’ve already answered these questions with email, instant message,
texting and blog trends. 
&lt;/p&gt;
&lt;p&gt;
It seems to me that the article, and the editors of WBJ, would have been better served
to publish a story outlining the types of policies and education that business owners
should be working on. 
&lt;/p&gt;
&lt;p&gt;
The world of social media can be a powerful tool for business. From customer service,
to web search optimization, to community building there is a lot of potential gain.
However like anything, proper education and preparation are key to success (or failure
for that matter). If you are going to embrace the blogosphere, then write a Corporate
Blogging Policy. If you are going to “experiment” with social media, develop a &lt;a href="http://www.dovetailinternet.com/Blog/2009/05/05/A+Social+Media+Marketing+Manifesto.aspx" target="_blank"&gt;Social
Media Marketing Manifesto&lt;/a&gt; like the one I posted here in the blog. Know why you
are there, what you hope to benefit from, and create some simple guidelines for acceptable
use and content. 
&lt;/p&gt;
&lt;p&gt;
True enough, Twitter may or may not be right for your business but either way, don’t
let catchy headlines scare you from taking advantage of the power of communication. 
&lt;/p&gt;
&lt;p&gt;
-- Mike
&lt;/p&gt;
&lt;p&gt;
follow me on Twitter &lt;a href="http://www.twitter.com/mikevilla" target="_blank"&gt;@mikevilla&lt;/a&gt;
&lt;/p&gt;
&lt;img width="0" height="0" src="http://www.dovetailinternet.com/Blog/aggbug.ashx?id=530c45a3-a45b-419c-85f0-2e118c7c6c95" /&gt;</description>
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      <category>Happenings;Michael Villa</category>
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